Founded by James Butz and John Veloudos, we’ve spent the past five years tackling the toughest challenges in the endurance world.

Charlotte McShane is a top Australian triathlete excelling in Ironman and World Triathlon Series with relentless grit and versatile endurance.

Victor Bailey is a dedicated triathlete sharing his journey of endurance, training, and racing, inspiring others with his passion and commitment to the sport.

Christian Diaz is a passionate triathlete focused on endurance training, racing, and inspiring others through dedication, resilience, and a love for the sport.

Todd Gilmore is an experienced triathlete and coach, dedicated to training endurance athletes worldwide and helping them achieve their peak performance.